Lead Generation Specialist

Overview of the role:

Primary responsibilities of this role include setting up appointments and finding potential clients.

Responsibilities of the role:
  • Convince business customers and establish a relationship
  • Gather correct customer information during a conversation to make an appointment
  • Actively source new business opportunities
  • Submit reports on sales lead journey
  • Investigate and find contact details for targeted key areas
  • Assist the sales team in managing sales and marketing campaigns including follow up calls
  • Raise awareness of current campaigns
  • Develop and maintain sales prospecting database for the company ensuring that all new entries in the database are of an acceptable standard in terms of accuracy
  • Source new records for the database as required
  • Maintain confidentiality
  • Generate target outputs for appointments with decision makers.
Required skills and qualifications:
  • At least 1 to 2 years of experience in a similar role
  • Previous background in cold calling, lead generation, telemarketing or telesales
  • Proficient in MS Office and Google apps
  • Experience in using any CRM
  • Ability to adapt to new tools and software
  • High level of accuracy and attention to details
  • Ability to think on your feet
  • Ability to articulate a value proposition and get to the decision maker
  • Excellent communication skills both verbal and written.