12 July 2019
Marketing Team Leader (Digital Marketing)


Beepo is a fast-growing BPO in Clark, Pampanga with an Employee Satisfaction rate of over 96%.
You will need great English communication skills, both written and verbal. You will be supported by a great working environment, leading benefits, and an opportunity to meet your career goals. You will be able to apply your skills and innovative thinking to this role. This is an opportunity to grow your career quickly.
Duties and Responsibilities:
  • Plan and implement strategies to increase online traffic of the Company.
  • Contribute to monthly, quarterly and yearly marketing plans and strategies by interpreting performance data and recommending steps to further improve upon the Company’s marketing campaigns and lead generation activities.
  • Monitor conversion rates and improve website as necessary.
  • Use various techniques such as paid search, SEO and PPC.
  • Manage overall social media strategies of the company.
  • Responsible for budgetary control of digital marketing.
  • Evaluate customer search, market conditions, and competitor data.
  • Review new technology to keep the company up front on the latest digital marketing.
  • Ability to build, motivate and maintain a high performing team of content writers, graphic/video developer, SEO, Social Media marketing staff and programmers.
  • Ensure the whole team is able to produce high quality outputs that adhere to task briefs and deadlines.
  • Support lead generation activities through lead management, lead nurturing and qualifying leads.
  • Oversee marketing automation processes and ensure efficiency and accuracy.
  • Conduct quality checks and reviews of work completed by the team.
  • Strong strategic understanding of the digital business environment, and how websites and other assets should be used to drive and support business.
  • Proven track record in developing communication strategies and content intended for target business customers (B2B market).
  • Demonstrated experience with Social Media, search engine optimization, digital marketing and web, and social media analytics and tools.
  • Ability to clearly communicate actions through creative and innovative means.
  • High level grammatical proficiency, excellent creative copywriting.
  • Organized and systematic to meet deadlines, attention to detail in digital planning and execution.
  • Computer literate, thorough knowledge of Microsoft Word, PowerPoint, and Excel.
  • Experience managing multiple projects in a high-pressure environment.
  • Can work individually and manage a team.
  • Able to monitor website, social, email and lead generation performance and generate regular reports and data.
Qualifications and Experience:
  • Graduate of Bachelor Advertising/Media, Business Studies/Administration Management, Mass Communication, Marketing or equivalent.
  • At least 8 years of working experience in the related field is required for this position.
  • At least 4 years of working experience in a supervisory or managerial position.
  • Knowledge and experience in the use of time management, project management and Customer Relationship Management tools is a plus.
  • Excellent written, communication and interpersonal skills.
  • Strong analytical and planning skills
  • Excellent problem-solving skills